Kirk Lassiter Director of Sales & Marketing

Kirk is an expert at helping small business owners use technology to attract new business and improve profitability. His intimate knowledge of the sales process, coupled with his background in web development and integrated marketing provide a distinct advantage to small businesses in need of closing new business, increasing customer spend, and generating recurring revenue. Kirk's track record for improving the profitability of major, multi-national corporations translates into additional value for small business customers. “Improving profitability is about two things:" explains Kirk who has innovated profitability solutions for the world's largest coffee retailer and the world's largest petroleum company, "Improving productivity and eliminating waste." Kirk's professional sales and marketing career spans more than two decades and crosses more than 15 industry segments, most recently manufacturing, high tech, and telecommunications. He has generated millions of dollars for his customers, clients, and the companies for which he has worked. In 2008 Kirk left Corporate America to start his own consulting practice. Originally headquartered in Manila (Philippines) and serving one client, Kirk's consultancy has grown to serve more than 20 clients across the globe. Currently based in North Carolina, Kirk continues to expand his practice. He is a regular contributor to several online forums and blogs, including three blogs he personally hosts. Kirk's mission is to bring his unique blend of sales, marketing, and technology expertise to small business owners struggling to survive the current economy. "Small business survival is vital to the recovery of this economy." says Kirk who is not afraid to put his money where his mouth is. In the past 48 months Kirk has donated web development and marketing services to no fewer than three small business owners. Kirk plans to continue the goodwill in 2012. To be considered for free services, or to learn more about Kirk or his background, please email him at: kirk.lassiter@gmail.com